Summary:  Below is a great article that wittily breaks down promoting your blog via self-promotion. In it, Emil Giurca uses a great analogy to explain how you must stand out from the crowd and be unique.  One of the first things that you must decide on before you actually start a blog is what it’ll be about, or your niche, shall we say.  There are over a million blogs in cyberspace. Why would anyone want to stop by your particular blog and read your content? And why should they visit often? There’s two questions you must remind yourself of when doing your initial research. Being yourself just might be the key to being unique and figuring out your niche. It’s my belief that everyone of you can provide something unique to this world. I also believe that folks want to get YOUR information! So share it without hesitation. Be You!

Author: Emil Giurca

No matter how good your blog posts are they are literally useless unless people read them. And in order for people to read them , they need to make it to your blog . I mean , really make it there . It’s a struggle for them to find good content . And it’s a struggle for you to deliver and get them face to face with your good content .

And … to be honest … this isn’t about showing that you have the best possible car for sale . I’ve already addressed the topic of cloud blogging here . And , whether we like to admit it or not , cloud blogging is a fact . Chances are your content is just a variation of someone else’s ideas . But that’s not a bad thing . Baby steps . Nothing more than baby steps . That’s what evolution is . You take an idea and add a little something . Then someone else takes that idea and ads a little something else to it . And so on and so forth .

Picture a huuuuge parking lot with cars for sale . Every car is a blog . And every salesman is a blogger . Cloud blogging tells us that every car is a slight variation of another car from that parking lot .

Be Yourself!
Photo By Jcoterhal

And this is where the major rule of attracting visitors comes into play : ‘Don’t promote your blog , promote yourself’ .

This is what it should all be about . There is a very small chance that you are truly adding something brand new to the scene . Even this very blog that you are reading is , most likely , just a copy of someone else’s ideas . I just rearranged them and maybe added something new . That’s it .

Don’t try to reinvent the wheel . You will end up with a basket of frustrations and nothing more . Just use it .

This is what you are selling : yourself . It’s about the salesman that gets attention , not about his car ( surely , his car must be at least the same as everyone else’s ). The point is to get yourself in people’s face. Not in an aggressive manner , obviously . Just let them know that you know something about something . Make sure that after they talk to you they think to themselves : “I like him . He knows stuff .”.

Everyone tells you : promote your blog . Well , to be honest … I think it’s best to just promote yourself . It’s a whole lot easier to get people interested in you than in your blog . It’s easier to speak wisely and be funny and charismatic than it is to write original post after original post ( in fact – the ladder is basically impossible ).

Ohh , and yeah … charisma is an integral part in your blogs success .

About the Author:

I have been blogging for almost 4 years now , although I’ve only recently entered the big market of international blogs with Life within a page , a blog about … blogging . Hope I have something to share and you will enjoy my articles . Visit him at Promote your blog

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Filed under: Blog BasicsBlog Education

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